Luca Nichetto between Sweden & Italy

P.B.L: What is the name of your child and his age?
L.N: Jack, and he is just two and a half months old.
P.B.L: Fantastic, isn’t it?
L.N: Now it’s great, but the first month we didn’t sleep much!
P.B.L: When did you really understand that being a designer was right for you?
L.N: It came naturally, growing up in Murano, the glass-smelting island. I was physically connected with an environment of glass creativity. It was normal for me seeing how a drawing became a reality – I used to say that Murano was my first example of rapid prototyping. As a child I was inclined to drawing, and drawings and pencils were always around me. Another step happened when I started studying at the Art Institute where art was considered a profession, where we learned the craftsmanship of art-making. I studied at the glass section, and once we were instructed to go around and sell our drawings to the glass manufacturers. I earned pocket money and by talking with entrepreneurs I realized the ‘normality’ of it. I discovered
that there was a profession, but I first found it as something to do, and only later did I find the word for it: designer.
P.B.L: What is the best part of being a designer?
L.N: At the beginning it was to be connected with my ego, to be able to convince someone to realize my idea. Now after 15 years it is about sharing an idea with my collaborators and after that sharing with an entrepreneur who in turn will share with others and so on. It is amazing to be able to create a community that becomes larger and larger in concentric circles.
P.B.L: And what is the worst part?
L.N: Frustration about what is possible or not, when we talk about new objects, trying to explain what is the novelty behind it. Nowadays the scene is crowded by too many designers and entrepreneurs, too many people who are lacking lters to distinguish what is good or not good. In the past, a deep relationship between entrepreneurs and designers was developed slowly over a long period. I am thinking of the way of working of Vico Magistretti or Achille Castiglioni.

Luca Nichetto

He began his professional career in 1999 by designing his first projects in Murano glass for Salviati. that same year he began his collaboration with Foscarini, both as product designer and as a consultant on new materials research and product development. In 2006 he founded his first Venetian studio, where he advanced his expertise in product design. In 2011 he opened a second practice in Stockholm, Sweden. This is when he began to move beyond the object, reaching to interior design and architecture. Over the course of his career Nichetto has served as art director for international design events and has been awarded numerous international prizes. Today, Nichetto collaborates with a wide variety of leading Italian and international companies.

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